Jared Shares: Big Cash Prizes Await Young Changemakers in This Reading Hackathon

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To address the nation’s reading crisis, the National Book Development Board {NBDB}, through its Readership Development Division {READ}, has organized the Readers Rising! Hackathon, where the youth are invited to pitch their ideas on how to help solve this big problem on readership: How do we rekindle a love of reading for young Filipino adults?

Recent findings from the Functional Literacy, Education, and Mass Media Survey {FLEMMS} conducted by the Philippine Statistical Authority {PSA} in 2024 highlight the urgency of addressing this crisis. The survey showed alarming gaps in literacy rates, especially among young Filipinos.

This hackathon aims to bring fresh, innovative ideas to the table, empowering the Filipino youth to contribute solutions that can help overcome this pressing issue.

The best part is, the winning idea that can help end the reading crisis can earn PHP 60,000 for the creative thinker.

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Jared Shares: PBF 2025, A Huge Success, With Over 40,000 Visitors, Local Publishers, + Authors

Jared Shares, books, events, press release

The National Book Development Board {NBDB} said the Philippine Book Festival {PBF} 2025, the country’s Largest all-Filipino book festival, concluded on a high note amid a highly festive atmosphere after four exciting days.

The free four-day event attracted more than 40,000 visitors, further reaffirming its status as the country’s premier celebration focused solely on Filipino books, authors, and publishers.

The NBDB, which founded the PBF in 2023, decided to hold the event at the Megatrade Hall, SM Megamall in Mandaluyong City. It was the perfect venue since PBF 2025 was not just a gathering of the who’s who in publishing but also a transformative moment for the local book publishing industry. There, the authors, publishers, educators, and readers gathered in an unprecedented show of support for Philippine literature.

Festival goers enjoyed browsing the thousands of books for sale, participated in the various exhibits, storytelling sessions, and even workshops for aspiring authors and illustrators. Visitors were in awe of the marvelous Pakyawan Plaza, which features an intricately designed Pahiyas-inspired bahay kubo.

Other realms highlighted popular festivals like the Dinagyang Festival of Iloilo City, the famous Tuna Festival in General Santos City, and Panagbenga Festival of Baguio City. These four realms were all designed by renowned children’s book artists Pepot Atienza, Juno Abreu, Paul Eric Roca, and Danielle Florendo, respectively.

Jared Shares, books, events, press release
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Join SpongeBob SquarePants + His Friends In The Ultimate Bikini Bottom Buddy Search!

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If you love watching Spongebob + his friends, then we have some good news for you! Read on to know more about Nickelodeon’s evening treats on 20-24 July, and the Bikini Bottom Party happening this Saturday, 18 July at SM Megamall!

Kids and kids-at-heart are about to have a lot of underwater fun this July as Nickelodeon treats everyone to a SpongeBob SquarePants spectacular! From July 20-24, tune in to Nickelodeon and enjoy the evening with SpongeBob, Patrick, and the rest of the gang for two whole hours every day, starting at 6:00 pm until 8:00 pm. We know watching our favourite characters from Bikini Bottom get silly and crazy is already such a thrill in itself, but that’s not even half the fun! Every day, the two-hour marathon will feature eight characters from the show. The real excitement begins at the end of the last episode, when you can finally get in on the action. It’s also where it gets tricky, because not only would you have to remember all eight characters you spent the evening with, but you also have to start hunting them down—on your computer! Be sure to catch a quick instruction on TV at the end of the marathon, then go online to play the Ultimate Bikini Bottom Buddy Search. Find the SpongeBob poster image and spot all the eight characters of the day! You might need to borrow dad’s magnifying glasses for this one, because there sure is a big Bikini Bottom party going on in there, and could get pretty crowded in the neighbourhood. By the end of the week, if you were able to find all 40 of SpongeBob’s friends and have managed to clear all five levels of the online game, you’ll a get chance to unlock an exclusive never-before-seen SpongeBob SquarePants episode online! You could also win awesome prizes and get to create your own Bikini Bottom resident. How’s that for an under the sea adventure?

If you have not made any plans for the weekend, here is a great way to spend the afternoon with family and friends:

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