Executive
Summary
This Digital Property Seeker Series focuses on the supply and demand in the residential market during the fourth quarter of 2018, covering the following residential categories in the Philippines:
This study will dive deep into these categories, identifying the top locations that experienced the most supply or demand increase, along with the reasons behind them based on data gathered independently by Lamudi and ColIiers Philippines covering the given period.
The Demand
section was based on three indicators: Leads, Sessions, and Pageviews.
Page views are the total number of page visits. However, they are not unique
views but an aggregate of all visits. Sessions
are the number of times spent by a user in searching for a property. There
can be multiple page views within each session. A Lead, on the other hand, refers to a property seeker that has made
a query, which, may later on be converted into a sale.
October registered as the best performing
month across all categories measured by the three indicators. Overall numbers
in all categories, however, declined in December.
The Apartment
category had the highest percentage of pageviews, sessions and leads for
the fourth quarter. In last place was the House
category. It is a shift worth
noting as the house category generated the most interest in all three
indicators in the prior quarter.
The study’s Supply section, on the other hand, will give a brief overview of
the residential real estate trends for the fourth quarter of 2018. It will also discuss the general
outlook of the residential sector for the entire year and a few points on the condominiums market in
particular.
Data on the estimated number of condominium
units currently available in the country will also be provided. This could give
an insight on how difficult it is to meet the housing shortage despite the
earnest efforts of private developers and the government, as well as show the
current concentration of condominium projects in Metro Manila.
Supply
Overview
According to Lamudi’s exclusive data, from October to December 2018, the country saw the overall supply of
its residential real estate properties take a slight dip to 7.45 percent. It
was on a steady rise all throughout the year, beginning from a low of 1.72
percent in the first quarter. This jumped to 9.80 percent from April to June
before peaking at 10.92 percent from July to September.
